Pinterest ads:
Pin-Ads are now also available in Germany!

Pinterest is generally a powerful social media platform that should not be underestimated. In the past, however, Pinterest was often neglected in German marketing and the platform tended to receive less attention. Interest in the platform came predominantly from female users, who compiled images and ideas as a source of inspiration in their own virtual […]

9 Facebook marketing statistics worth knowing for 2019

Facebook may not be the newest social network, but it’s certainly one of the most useful platforms for marketers. 93% of social media advertisers use Facebook ads, for example, which clearly indicates that it’s worth it. We’ve put together 9 helpful facts to help you improve your strategy and take your Facebook marketing to the […]

Instagram flags the profile change for business and private accounts

Instagram says: “Over the next few weeks, you may see rearranged features at the top of your profile (…). Photos and videos will not change in your grid.” First, the regular profiles are changed. As you can see, the profile picture is moved to the right. The “follow” and “followers” functions will be reduced in […]

Instagram Marketing – Stories & Fresh Analytics

Instagram published information about a new advertising function: “Advertise in Stories” is the idea behind the function. Advertisers will also receive extended page analyses via analytics. According to Facebook, story formats are the future of social media. Instagram is launching a new ad format that allows advertisers to reach their target group via stories. The […]

Social media in the modern marketing mix

Social media activities have become an integral part of the modern marketing mix. Facebook, Instagram, Twitter, LinkedIn and Pinterest are now part of everyday life – just like a smartphone. In contrast to conventional marketing measures such as print ads, radio and TV commercials, social media activities are extremely easy to control and target – […]

What is advertising on Facebook?

Facebook user figures still look solid and stable in the last quarter. Contrary to the opinion of many critics, who see stagnation and a slump, the platform continues to grow. How do companies reach their users? When we as an agency talk to clients about “placing ads” in the initial meeting, most of them immediately […]

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