According to a study, the average person spends 5 years of their life on social media.
That’s more time than eating, social contact and personal hygiene.
The world has changed. The digital world is on the rise and it is worth evaluating the influence social media has on people in the 21st century.
Statistics like these underline just how important online platforms are to us.
The Manifest team recently surveyed 627 social media users to find out more about their preferred channels, the frequency of their online activities and how they access each platform.
This data is very interesting for digital marketing. First of all, the data shows that 86% of people use social media today. In addition, 72% stated that they log into the digital world several times a day.
In this case, the most important media are Facebook, YouTube and Instagram. If you want to find out more, click here.
