
SOCIAL MEDIA LISTENING
HOW DO YOU USE KI FOR SOCIAL LISTENING?
SOCIAL MEDIA LISTENING
HOW DO YOU USE KI FOR SOCIAL LISTENING?

WE USE KI !
Your path to success with social listening
Have you ever wondered what’s being said about your brand when you’re not listening directly? In the world of social media, where anyone can freely express their opinion, it’s more important than ever to have an attentive ear. That’s exactly where social listening comes in – your secret weapon to not only listen, but actively respond to what’s being said about your brand. Let me show you how you can use social listening to advance your brand and build a deeper connection with your customers.
What exactly is social listening?
Imagine having the ability to be part of every conversation about your brand, no matter where it takes place. Social listening gives you exactly that superpower. It’s about scouring social media for mentions of your brand, your competitors and the industry as a whole. But it’s more than just collecting data; it’s about analyzing that information and deriving strategic actions from it.

ADVANTAGES OF SOCIAL LISTENING
Actively manage reputation
Always be one step ahead by knowing what people are saying and reacting accordingly
Keeping an eye on the competition
Find out what’s going on in your industry and use the knowledge to your advantage.
Recognizing new trends
Discover what is current and adapt your strategy accordingly.
Social listening vs. social monitoring
While social monitoring provides you with figures and data, social listening goes deeper. It’s about the emotions and opinions behind these numbers. You don’t just want to know how often your brand is mentioned, but also what people really think about you.

Our social listening approach
Capture and analyze data in real time
With Summetix, we can collect and analyze data from a variety of sources in real time. This means that we are always up to date and can react quickly to changing trends and sentiment. In addition, our chat function enables a quick and timely exchange between your analysts and the editorial team. Improves your social media activities and saves up to 3 hours per report!
Gain profound insights
Summetix’s AI enables us to not only see what is being said, but also to understand how it is being said. This helps us to accurately capture the sentiment around your brand and act accordingly. Above all, SMEs can benefit from the innovative Cloud BI technology and thus develop their own apps quickly and easily. Website: abis-cloud.de
Making strategic decisions
With the insights we gain through Summetix, we can make informed strategic decisions. Whether it’s managing your reputation, monitoring your competition or interacting with your customers, we have the information we need to be successful.
Create personalized campaigns
Summetix’s detailed analytics allow us to create highly personalized and targeted marketing campaigns that really resonate. We can tailor content to the needs and interests of your target audience, which significantly increases engagement rates.